MyTowner

On Friday, we learned that Mobsmith – a leading turnkey mobile advertising platform for advertisers and premium publishers – has been tapped by AOL to drive mobile display ad sales in all AOL markets nationwide.
Mobsmith provides AOL with mobile advertising technology capable of serving premium mobile ad units including dynamic ads based on location and  [ Read More ]

It’s been just over a month since YouTube launched their major site redesign, but it looks like they’re not done yet!  Today they’ve announced updates to the Browse page, Video Editor and Video Manager.  Read on to find out what’s new.
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The folks over at Text Marketer have published a new infographic that explains how to run a successful SMS campaign by avoiding the so-called “7 deadly sins of mobile marketing.”
Covering everything from the right calls-to-actions to proper testing, segmentation, and even the downfalls of developing a “pointless app,” the infographic uses original, primary research with references  [ Read More ]

Booyah: The big game is coming to MyTown 2! Build the winning team’s tailgate and you get a population bonus. #MyTown2 http://t.co/lOgK5Xrr
Twitter / Booyah

On Thursday, the mobile advertising gurus at Millennial Media raised the curtain and rolled out the red carpet for a new solution for advertisers to drive usage and engagement within their branded apps.
The new “App Engagement Program,” the company says, will allow brands to re-engage users who have previously downloaded their app, and use mobile  [ Read More ]

AJ Kohn over at Blind Five Year Old has put together what must be the most rigorous, complete Google+ SEO guide around, and it’s going viral like gangbusters.  It looks at the various angles of how Google+ is impacting search, and then follows it with a best practices section which explains how to leverage this  [ Read More ]

In June 2010, Apple announced it had paid billion to developers to date. Twelve months later, that number more than doubled to .5 billion. And today, Apple says it has now paid in excess of billion to its dedicated army of developers.
Along with the growth of sales receipts is the growth of the  [ Read More ]

This week, Velti successfully completed its acquisition of the remaining equity ownership interest of the parent company of CASEE – the largest mobile ad exchange and mobile ad network in China.
In 2008, Velti acquired 33 percent of CASEE, which was founded just two years previously. At the time, the ownership stake enabled Velti to execute  [ Read More ]

On Wednesday, the tech space was buzzing with news that appears to suggest that Apple has officially surpassed Samsung as the world’s biggest smartphone maker.
Fewer than twenty-hours removed from the company’s record quarterly earnings report, analysts viewing the cold, hard data say Apple has likely bumped Samsung out of the top spot by a sizable  [ Read More ]

Booyah: Great walk through from @gamezebo – Pet Town Walkthrough | Gamezebo http://t.co/vSqorZuu via @gamezebo
Twitter / Booyah